This article covers a Bloomreach Experience Manager version 11. There's an updated version available that covers our most recent release.

SEO Support Plugin Configuration


The SEO Support plugin can be added to your project using Hippo's setup application.



  1. Using Hippo's setup application, add Search engine optimization to your project.
  2. Rebuild and restart your project. On startup some additional steps to set up the plugin are performed by the setup application and it will indicate that a second rebuild is required.
  3. Rebuild and restart your project one more time.
See  Plugin Installation for more information on the two required rebuilds.


Using the Channel Editor

The setup application adds a reusable SEO component to the component catalog which can be added to any container in a page template using the channel editor.

  1. In the CMS Channel Manager select your channel.
  2. Browse to the page (template) to which you want to add the SEO component.
  3. Click on Edit, open the Sidenav by clicking on the leftmost icon in the Channel Editor's toolbar, then select the Components tab.
  4. Click on the SEO component to select it, then click inside a container on the page to add the SEO component to it. Once added to a container, the component will show a message Click to edit SEO. This message is only shown in the Channel Editor and not on the public site.
  5. Click inside the container to open the configuration dialog for the SEO component.
  6. Set the configuration parameters (see Component Parameters for detailed descriptions).
  7. Click the Save button and Close the dialog.
  8. Save and publish the channel.

Using the Console

Installing the SEO plugin through the setup application, you should be good to go. However, if you need to customize the template rendering the SEO-related tags, you may need to resort to changing the configuration using the Console. This paragraph explains how to do this.

For more control and flexibility, manual configuration using the Console is described below.

The steps to configure the SEO Support plugin involves three different locations: HST Component, HST Template and HTML Page

HST Component Configuration

Add a component configuration seohelper to /hst:hst/hst:configurations/hst:default/hst:components:

  + seohelper [hst:component]
    - hst:componentclassname =
    - hst:parameternames = {site-dc-copyright-link,
    - hst:parametervalues = {,
    - hst:template = seo

HST Templates Configuration

The setup application added a default Freemarker template to the project and a default template configuration seo to /hst:hst/hst:configurations/hst:default/hst:templates:

  + seo [hst:template]
    - hst:renderpath = webfile:/freemarker/hstdefault/seo.ftl

The standard template included with SEO Support includes a number of head contributions based on the component configuration. It is possible to override the standard template simply by setting the hst:renderpath property value to the location of the desired template in your project.

HTML Page Configuration

You can now include the seohelper component in any page configuration by adding it directly under the top level component in the hierarchy.

In the template configured to render the top level component in your page configuration:

  • Include head contributions in the html head using the hst:headContributions tag. This is already the case if you use the out-of-the-box top level rendering template provided by the setup application.

  • Include the seo component in the html body using the hst:include tag.

Example Configuration

Adding a component configuration seo to the page configuration standard at /hst:hst/hst:configurations/myhippoproject/hst:pages/standard:

Adding HST SEO Support Components at Standard Page Template

  + seo [hst:component]
    - hst:referencecomponent = hst:components/seohelper

Adding HST SEO Support Components to HTML Page from Standard Template

    <hst:headContributions categoryExcludes="scripts" xhtml="true"/>
    <!-- other code and markup goed here -->
    <hst:include ref="seo"/>
    <!-- other code and markup goes here -->

Additional Information

The list of component parameters is available on the component parameters page. These parameters can be used to define the HTML metadata that should be retrieved from the document.

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