This article covers a Bloomreach Experience Manager version 12. There's an updated version available that covers our most recent release.

StarterStore Signup Component

This Bloomreach Experience Manager feature requires a standard or premium license. Please contact Bloomreach for more information.


SignupFormComponent is a built-in HstComponent to support customer sign-up in Starter Store applications.

When a visitor is not enrolled yet, a sign-up link can be provided for the visitor, who can fill in the sign-up form to enroll as a customer for the commerce backend service.

SignupFormComponent processes the sign-up by invoking the commerce backend REST APIs such as commercetools HTTP API - Customers.

The customer data for sign-up and login process is stored in the commerce backend itself, such as commercetools, not in the Starter Store application.

Component Overview

Rendering phase

In rendering phase, its template is supposed to display all available fields for the visitor's sign-up form, such as customer names, e-mail address and password.

Action phase

On visitor's sign-up form submission, SignupFormComponent first validates the inputs, displaying errors if validation fails; or it invokes CRISP API with the corresponding CommerceConnector and CommerceConnectorComponent (id: "createCustomer") models, which ends up exchanging data with the commerce backend service. For details on the "createCustomer" connector component configuration, see commercetools Merchant Configurations.

If successful in creating a customer, it redirects the visitor to the sign-in page.

Component Details

Below are the details of the component and the related configurations.

 Component class   com.bloomreach.commercedxp.starterstore.components.SignupFormComponent
 Template configuration  /hst:hst/hst:configurations/starterstoreboot/hst:templates/starterstore-signup
 Template resource  webfile:/freemarker/hstdefault/starterstore-signup.ftl
 Page configuration  /hst:hst/hst:configurations/starterstoreboot/hst:pages/signup-contentpage
 Sitemap Item configuration  /hst:hst/hst:configurations/starterstoreboot/hst:sitemap/signup



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