This article covers a Bloomreach Experience Manager version 13. There's an updated version available that covers our most recent release.

StarterStore Signup Component

This Bloomreach Experience Manager feature requires a standard or premium license. Please contact Bloomreach for more information.


SignupFormComponent is a built-in HstComponent to support customer sign-up in Bloomreach Accelerator: B2C Commerce applications.

When a visitor is not enrolled yet, a sign-up link can be provided for the visitor, who can fill in the sign-up form to enroll as a customer for the commerce backend service.

SignupFormComponent processes the sign-up by invoking the commerce backend REST APIs.

The customer data for sign-up and login process is stored in the commerce backend itself, not in the Bloomreach Accelerator: B2C Commerce application.

Component Overview

Rendering phase

In rendering phase, its template is supposed to display all available fields for the visitor's sign-up form, such as customer names, e-mail address and password.

Action phase

On visitor's sign-up form submission, SignupFormComponent first validates the inputs, displaying errors if validation fails; or it invokes CRISP API with the corresponding CommerceConnector and CommerceConnectorComponent (id: "createCustomer") models, which ends up exchanging data with the commerce backend service. For details on the "createCustomer" (or "customerCreate") connector component configuration, have a look at the different commerce platform configuration pages supported in Bloomreach Accelerator: B2C Commerce Boot.

If successful in creating a customer, it redirects the visitor to the sign-in page.

Component Details

Below are the details of the component and the related configurations.

 Component class   com.bloomreach.commercedxp.starterstore.components.SignupFormComponent
 Template configuration  /hst:hst/hst:configurations/starterstoreboot/hst:templates/starterstore-signup
 Template resource  webfile:/freemarker/hstdefault/starterstore-signup.ftl
 Page configuration  /hst:hst/hst:configurations/starterstoreboot/hst:pages/signup-contentpage
 Sitemap Item configuration  /hst:hst/hst:configurations/starterstoreboot/hst:sitemap/signup



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